11 February 2026
Mumbai, 11 February, 2026: JioStar today announced the appointment of Bhaskar Ramesh as Head of Entertainment Sales, Digital. He joins from Google where he most recently served as Director – Omnichannel Businesses, and as a core member of the India...
31 January 2026
Bengaluru, January 31: Artificial intelligence is no longer a peripheral tool in media workflows but is increasingly becoming the operating layer across the entire content value chain, said Prashant Khanna, Head – Sports & Live Experiences, Production Technology & Services, JioStar,...
12 January 2026
Mumbai, January 12, 2026: Building on the rapid rise of women’s cricket as a mainstream sporting and commercial property, the TATA Women’s Premier League (WPL) 2026 returns with its fourth edition, scheduled to run from January 9 to February 5, 2026. JioStar,...
02 December 2025
Singapore, December 2, 2025: Kevin Vaz, CEO-Entertainment, JioStar, addressed global industry leaders at the Asia TV Forum & Market 2025 in Singapore, presenting JioStar’s expanding scale and its emergence as one of the world’s most influential content engines. In his...
01 December 2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collaboration with Nielsen, has announced the findings of its Cross-Screen Measurement Study for advertisers, conducted during TATA IPL 2025. The comprehensive study spanning five leading brands revealed groundbreaking insights into...
14 October 2025
New Delhi, September 30, 2025: The Indian Broadcasting & Digital Foundation (IBDF) convened its 26th Annual General Meeting (AGM) yesterday in New Delhi. The meeting, chaired by Mr. Kevin Vaz, President of IBDF and CEO – Entertainment of JioStar India Pvt....
10 September 2025
Mumbai, 9th September, 2025: JioStar today announced the launch of Moment.AI – an advanced AI-powered contextual advertising tool designed to help brands connect with viewers at moments of peak emotional resonance. Built on the brand promise of own the feeling,...
08 September 2025
~From Promo and Video Campaigns to Craft, Design, Social Media and Branded Partnerships, JioStar earned recognition across the board~ Mumbai, September 8, 2025 – At the 2025 edition of The Global Entertainment Marketing Academy of Arts & Sciences (GEMA) India...
29 August 2025
Bigg Boss Season 19 delivers the strongest Day 1 performance yet — marking the biggest OTT opening for any Bigg Boss in India The launch episode delivered 3x higher reach and 2.4x higher watch-time vs last season on JioHotstar Peak...
12 August 2025
~ Along with the survey, JioStar unveils its power packed 2025 festive line-up~ ~ JioStar Festive Sentiment Survey 2025 reveals strong consumer confidence, digital-first discovery and high persuasion potential for brands ~ ~With a ₹16,500 average budget and 65% still...