10 September 2025
Mumbai, 9th September, 2025: JioStar today announced the launch of Moment.AI – an advanced AI-powered contextual advertising tool designed to help brands connect with viewers at moments of peak emotional resonance. Built on the brand promise of own the feeling,...
08 September 2025
~From Promo and Video Campaigns to Craft, Design, Social Media and Branded Partnerships, JioStar earned recognition across the board~ Mumbai, September 8, 2025 – At the 2025 edition of The Global Entertainment Marketing Academy of Arts & Sciences (GEMA) India...
29 August 2025
Bigg Boss Season 19 delivers the strongest Day 1 performance yet — marking the biggest OTT opening for any Bigg Boss in India The launch episode delivered 3x higher reach and 2.4x higher watch-time vs last season on JioHotstar Peak...
12 August 2025
~ Along with the survey, JioStar unveils its power packed 2025 festive line-up~ ~ JioStar Festive Sentiment Survey 2025 reveals strong consumer confidence, digital-first discovery and high persuasion potential for brands ~ ~With a ₹16,500 average budget and 65% still...
07 August 2025
~The show’s return marks the biggest Hindi GEC fiction launch in the last 5 years across TV and streaming~ ~ 31.1 Million viewers tuned in on Star Plus in the first four days of the launch, making it the most...
04 August 2025
Mumbai, 04 August 2025: The Indian Digital Media Industry Foundation (IDMIF), a subsidiary of the Indian Broadcasting & Digital Foundation (IBDF), today announced the appointment of Mr. Kevin Vaz as its new President. The decision was taken at the IDMIF...
01 August 2025
~Brands Across FMCG, Auto, Finance & Retail sponsor the newest reality show from JioStar Network~ Mumbai, Aug 1, 2025: For over a decade, COLORS has stood as a pioneer in homegrown non-fiction entertainment, consistently creating original formats that redefine family...
01 August 2025
When COLORS launched in 2008, the canvas of Indian television exploded with disruptive storytelling that shattered conventions and redefined the Hindi GEC landscape. Over the past 17 years, we have painted screens and hearts with vibrant stories that matter, from tackling child marriage...
29 July 2025
The acclaimed historical epic airs on 17th August, with Tide+ on board as presenting sponsor and Adani Ambuja Cement as a special partner Mumbai, July 29, 2025: This Independence Day weekend, Star Gold presents the World Television Premiere of Chhaava...
28 July 2025
~Leading FMCG, auto, finance and retail brands align with the show’s legacy and cross-generational appeal~ Mumbai, July 28, 2025: The return of the iconic show, Kyunki Saas Bhi Kabhi Bahu Thi, has created unprecedented buzz amongst viewers and brands. Ahead...