Smiley is an iconic brand that originated in 1971 when French journalist Franklin Loufrani created the Smiley face symbol as a way to denote positive news stories. Over the years, the Smiley face evolved into a globally recognized icon of happiness and positivity. The brand expanded beyond its origins in journalism and became synonymous with positivity, optimism, and a cheerful outlook on life.
  • KEY HIGHLIGHTS:
  • - Beloved brand across Fashion brands.
  • - Launched Mini Smiley for Toddlers and Kids.
  • - SW Smiley launched for more trendy approach.